Moneeto Plasti Fab Pvt. Ltd., established in 1972, is a well-known manufacturer in the agricultural and allied industries. The company specializes in coated HDPE woven fabrics and undertakes turnkey projects for seepage-proof reservoirs, bio composting yards, aquaculture tanks, and effluent treatment solutions.
Although Moneeto had a strong offline presence and a loyal client base, their earlier website failed to communicate the scale and technical depth of their operations. It lacked visual consistency, had outdated navigation, and wasn’t optimized for mobile users - resulting in limited inquiries and low engagement.
Aarav Infotech was entrusted to redesign the website from the ground up with clear goals:
Create a modern, responsive design aligned with the brand’s credibility.
Present their wide service portfolio clearly and logically.
Improve website speed, usability, and visibility in search results.
Enable the client team to manage content independently via WordPress.
Before the redesign, the Moneeto website was facing several challenges:
Outdated design: The site looked dated and didn’t reflect the company’s decades of expertise.
Poor navigation: Information on various services was scattered, making it difficult for visitors to find relevant content.
Low SEO visibility: Pages weren’t optimized with proper metadata or content structure.
Limited control: The internal team had no direct access to update content or images.
Slow performance: The previous setup lacked proper caching and optimization, leading to high bounce rates.
This situation impacted the brand’s digital credibility and reduced the number of business inquiries from potential clients.
Aarav Infotech followed a structured, milestone-driven process to deliver the project effectively.
Technology & Methodology:
Platform: WordPress CMS
Design Framework: Custom responsive theme
Optimization Tools: WP Rocket, Yoast SEO, and Image Optimizer
Security Layer: SSL integration and daily backup configuration
Design and Development Approach:
Conducted a detailed UX audit to identify user flow issues.
Created wireframes for key pages including Home, About, Products, Services, Projects, and Contact.
Developed a clean visual identity emphasizing Moneeto’s manufacturing heritage and sustainability message.
Integrated a structured contact form for easy inquiry tracking.
Delivered an intuitive admin panel enabling content management without technical expertise.
Timeline:
The project was completed within 5 weeks, including design review, development, testing, and final deployment.
Post-launch analytics revealed significant improvements:
35% increase in website inquiries within the first two months
50% faster page load speed compared to the previous version
Reduction in bounce rate by 28% due to improved navigation and mobile usability
100% content ownership achieved via WordPress CMS
Visitors responded positively to the new design, appreciating the clarity of product information and improved user flow. The client team also reported easier content updates and higher confidence in presenting the website to new customers and distributors.
CMS: WordPress (custom theme build)
Plugins: Yoast SEO, WPForms, WP Rocket, Smush Pro, and SSL Manager
Hosting: Linux-based shared hosting environment
Frontend Technologies: HTML5, CSS3, jQuery
Integration: Embedded inquiry form routed to company email, Google Maps integration for factory locations
Testing: Multi-device testing across Chrome, Edge, Safari, and Android browsers
The implementation ensured security, speed, and long-term scalability, allowing Moneeto to maintain its site efficiently.
This project demonstrates Aarav Infotech’s ability to translate complex industrial offerings into clear, engaging, and user-friendly digital experiences. By combining strategic design thinking with technical execution, the Moneeto.in website now stands as a credible digital identity for one of India’s long-standing agricultural solution providers.
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