Business Goals
  • Acquire competitive rankings in targeted, relevant markets.
  • Increase brand awareness in a fragmented and competitive landscape.
  • Increase campaign efficiency while growing overall campaign results.

KoelColours is a supplier of a wide range of colourants in India. KoelColours has a continually growing product line of various cosmetic & pharmaceutical ingredient colours. When the website was first developed, it wasn’t SEO friendly due to which there was no internet visibility. The site also lacked a search engine-friendly navigation, which made it hard for the search engine spiders to find the internal pages.

We started by identifying keywords and assigning the keywords to specific pages in the site. We added new category pages to the websites to target keywords like cosmetic/personal care & pharmaceuticals. The titles and descriptions of all the pages were written as per keywords researched and relevance to the page being optimized. The greatest help came from our link building team - adding high-quality inbound links every month.

Before our SEO services, the website wasn't ranked for the most popular keywords so new potential customers weren't exposed to this company. We started seeing the first page results after a month had passed since we uploaded the website. They have also achieved top rankings for keywords such as "lake colours in India", "pharmaceutical colors manufacturers", "pharmaceutical dyes". The client is very happy with the results. They have seen a boost in traffic to the site as well as sales.

Keyword Rankings Achieved

Sr. # SEO Project URL Keyword Position Search Page Search Ingine Location/Country Copy Google Search URL
1 koelcolours.com cosmetic dye 4 1st Page google.co.in India
2 koelcolours.com lake colours 1 1st Page google.co.in India
3 koelcolours.com colours cosmetic 1 1st Page google.co.in India
4 koelcolours.com Aluminium Lake colours 8 1st Page google.co.in India
5 koelcolours.com pigments India 9 1st Page google.co.in India
6 koelcolours.com colours cosmetics 2 1st Page google.co.in India
7 koelcolours.com colors cosmetics 7 1st Page google.co.in India
8 koelcolours.com colour cosmetic 8 1st Page google.co.in India
9 koelcolours.com cosmetic dye 4 1st Page google.com United States
10 koelcolours.com lake colours 5 1st Page google.com United States
11 koelcolours.com colours cosmetic 6 1st Page google.com United States
12 koelcolours.com Aluminium Lake colours 8 1st Page google.com United States
13 koelcolours.com pigments India 9 1st Page google.com United States
14 koelcolours.com colours cosmetics 4 1st Page google.com United States
15 koelcolours.com color cosmetics manufacturers in india 5 1st Page google.co.in India
16 koelcolours.com color for cosmetics 1 1st Page google.co.in India
17 koelcolours.com colour cosmetics manufacturer in india 7 1st Page google.co.in India
18 koelcolours.com cosmetic color 2 1st Page google.co.in India
19 koelcolours.com cosmetic colors 2 1st Page google.co.in India
20 koelcolours.com cosmetic colour 2 1st Page google.co.in India
21 koelcolours.com cosmetic colours 1 1st Page google.co.in India
22 koelcolours.com cosmetic colours suppliers 7 1st Page google.co.in India
23 koelcolours.com cosmetic dye 3 1st Page google.co.in India
24 koelcolours.com cosmetic dyes 1 1st Page google.co.in India
25 koelcolours.com cosmetic pigment 2 1st Page google.co.in India
26 koelcolours.com cosmetic pigment manufacturers 1 1st Page google.co.in India
27 koelcolours.com cosmetic pigment powder 3 1st Page google.co.in India
28 koelcolours.com cosmetic pigment suppliers 2 1st Page google.co.in India
29 koelcolours.com cosmetic pigments 1 1st Page google.co.in India
30 koelcolours.com cosmetic pigments india 1 1st Page google.co.in India
31 koelcolours.com cosmetics colors 1 1st Page google.co.in India
32 koelcolours.com dyes in cosmetics 2 1st Page google.co.in India
33 koelcolours.com inorganic colors 2 1st Page google.co.in India
34 koelcolours.com pharmaceutical dyes 1 1st Page google.co.in India